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Part 1: The Benefits of Using Drone Technology in the Roofing Industry

Since the FAA updated its regulations governing non-recreational use of small, unmanned aircraft systems (UAS), or drones, in August 2016, it has become easier for roofing contractors to take advantage of this promising technology while still staying within the laws. (We will cover laws and licensing in part 2 of this series, so stay tuned.)

These new regulations spell great news for the roofing industry. Here are six ways drone technology can potentially benefit your roofing business:

  1. Measuring: Save time and money — and increase safety — by using a drone to take measurements of the roof prior to building your estimate. Drones also offer commercial contractors the ability to do a survey of the site, which may prove useful when establishing points of entry and exit to the jobsite, as well as identifying the best placement for material and parking.
  2. Inspecting: Take video and imagery of the entire roof to show the owner the condition the roof is in. This could include a drone-based thermal imaging inspection to check for leaks and wetness, which FLIR offers to GAF factory-certified contractors. Drones may be especially valuable for inspections of extremely steep roofs where there could be additional risk of getting up on the roof.  Once the drone inspection occurs, you can use this information to review with the homeowner or building owner any problems and explain how you can fix them.
  3. Differentiating: Drones can help you look more professional in the eyes of the homeowner or building owner. Set your company apart from a competitor and impress your potential customer with an impressive, informative video.
  4. Marketing: Before-and-after videos are powerful marketing tools. Put them up on your website, show them to potential customers, and demonstrate the difference you can make through your top-quality product and installation. There’s a reason why drone technology has become common in real estate marketing: it adds sizzle for potential buyers!
  5. Recruiting: Reducing the need to frequently climb onto steep roofs could turn you into a more attractive company to work for, and help attract and retain a more diverse group of valuable employees.
  6. Savings: Consider how much money you could save in vehicle and fuel expenses if you no longer needed to roll a large pickup truck with ladders for every inspection. Also, measuring the job may take less time, allowing your survey employees to visit more sites in a day.

GAF is ready to help you get started exploring the many ways drone technology can help your business. Through our Tools 4 Success Program, GAF offers discounts on drones to our factory-certified contractors. Even as a non-certified contractor, drone technology can help you get ahead.

First, it is critical for you to know the laws and license requirements that go along with using drones. Protect yourself and your business by making sure you have the information you need. Stay tuned for part 2, which will cover some of the details you need to get started.

Source: http://www.trinityhomerenovations.com/blog/?p=531&preview=true



John Hoagland, owner and founder of Trinity Home Renovations in Rochester, NY, has 20+ years experience working with clients on various home renovation, remodeling roofing and siding projects. His Webster, NY based company has seen tremendous growth in recent years. He's well respected by his colleagues and customers alike for his down-to-earth, friendly approach as well as his never ending dedication to customer service and satisfaction.
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